A question that already contains its answer will hand you the confidence to build your own humiliation.
A question asked silently of the self is an order, not a search, and the mind fills it with whatever the asker wants true. Years of running one primary question, who here holds him highest, train the mind to return flattering evidence only, so a fatal misread of the room feels like clear sight.
Certainty from that loop produces bold action, which is why the design comes out so lavish and why he ends up leading it through the street for another man. Comfort is what a person buys by never asking a question capable of proving them wrong, and the bill comes due the moment the name is spoken.